About

Work

Contact

Featured Work

Getting Acquired: When Great Product Meets Reality

Vyper | Co-Founder, Product

·

2024 - 2026

Led product for Vyper, a technically superior DeFi trading terminal that processed $20M+ in volume — learned the hard way that product excellence without distribution is just expensive R&D when we were acquired for our technical capabilities rather than our market traction.

Getting Acquired: When Great Product Meets Reality

Vyper | Co-Founder, Product

Led product for Vyper, a technically superior DeFi trading terminal that processed $20M+ in volume — learned the hard way that product excellence without distribution is just expensive R&D when we were acquired for our technical capabilities rather than our market traction.

Getting Acquired: When Great Product Meets Reality

Vyper | Co-Founder, Product

Led product for Vyper, a technically superior DeFi trading terminal that processed $20M+ in volume — learned the hard way that product excellence without distribution is just expensive R&D when we were acquired for our technical capabilities rather than our market traction.

From $0 to $500K: Leading a Cross-Functional Team Through a Life-or-Death Pivot

Eversify (Now Azura) | Chief of Staff & Founding Product Manager

·

2022 - 2023

Pivoted a dying NFT platform to the first non-custodial crypto trading terminal in 30 days by identifying that traders had moved to memecoins but were using fragmented, non-compliant Telegram tools — generated $500K in month-one revenue by repurposing existing infrastructure.

From $0 to $500K: Leading a Cross-Functional Team Through a Life-or-Death Pivot

Eversify (Now Azura) | Chief of Staff & Founding Product Manager

Pivoted a dying NFT platform to the first non-custodial crypto trading terminal in 30 days by identifying that traders had moved to memecoins but were using fragmented, non-compliant Telegram tools — generated $500K in month-one revenue by repurposing existing infrastructure.

From $0 to $500K: Leading a Cross-Functional Team Through a Life-or-Death Pivot

Eversify (Now Azura) | Chief of Staff & Founding Product Manager

Pivoted a dying NFT platform to the first non-custodial crypto trading terminal in 30 days by identifying that traders had moved to memecoins but were using fragmented, non-compliant Telegram tools — generated $500K in month-one revenue by repurposing existing infrastructure.

Monetizing a Reseller Community: Providing unique value in a heavily saturated market

Paradox | Founder, Product & Operations

·

2020 - 2022

In a saturated reselling community market with 50+ competitors, I built a complete success system with smart alerts, bot rentals, and 1-on-1 coaching that scaled to $360K ARR — creating such value that $60/month subscriptions resold on secondary markets for $500+.

Monetizing a Reseller Community: Providing unique value in a heavily saturated market

Paradox | Founder, Product & Operations

In a saturated reselling community market with 50+ competitors, I built a complete success system with smart alerts, bot rentals, and 1-on-1 coaching that scaled to $360K ARR — creating such value that $60/month subscriptions resold on secondary markets for $500+.

Monetizing a Reseller Community: Providing unique value in a heavily saturated market

Paradox | Founder, Product & Operations

In a saturated reselling community market with 50+ competitors, I built a complete success system with smart alerts, bot rentals, and 1-on-1 coaching that scaled to $360K ARR — creating such value that $60/month subscriptions resold on secondary markets for $500+.